License Your Music

License Your Music

Hosted by: Jody Friedman & Michael Elsner

Hosted by Music Supervisor & Sync Agent, Jody Friedman, alongside Composer/Producer, Michael Elsner. With over 30 years combined experience in Music Licensing, and 10,000+ placements including theme songs,...

Episodes

What Musicians Don't Understand About Music Supervisors

Season #3

In this episode, veteran music supervisor Jody Friedman reveals what musicians completely misunderstand about music supervisors and the sync licensing world. From deadlines and budgets to risk management and...
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The $300,000 Cover That Almost Never Got Made

Season #3

What if the project you are about to cancel is actually your biggest breakthrough? In this episode, Jody Friedman shares the story behind a song that almost got scrapped but went on to generate over $300,000 in...
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The Email That Cost a Musician $50,000

Season #3

In this episode, I share a real story from the music licensing world that reveals how one email cost a talented musician a $50,000 placement opportunity. It wasn’t their music that lost the deal. It was their...
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How to Turn 10 Songs Into 60 Potential Placements

Season #3

Most musicians think they need more songs to succeed in sync, but the real advantage comes from doing more with what you already have. In this episode, we break down how one song can turn into multiple versions, each...
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The 10-Second Rule That Determines Your Music Career

Season #3

Grab the free guide at www.elitemusiccoaching.com/freeguide Most musicians believe talent, production quality, or connections determine success. But after decades in the sync industry and over 10,000 placements, Jody...
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Building a Music Catalog That Pays for Decades

Season #3

Most musicians focus on writing the next song. Professional composers focus on building a catalog. In this episode, composer Michael Elsner explains the mindset and systems behind building a music catalog that...
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The Musician Who Made Me Cry (And Got Every Opportunity After)

Season #3

What if the biggest opportunities in your music career had nothing to do with technical perfection? In this episode, Jody Friedman shares the story of a musician whose song made him stop everything and listen. By the...
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From 0 to 50 Placements: The Sync Timeline

Season #3

Most musicians think sync success is random but the truth is predictable. Every successful career follows the same timeline: foundation, momentum, acceleration, and compounding. In this episode Michael Elsner breaks...
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Why Music Supervisors Skip Your Best Tracks

Season #3

Most musicians believe their most polished, complex songs give them the best chance at landing sync placements. But what if those “best” songs are actually the reason nothing gets placed? In this episode, Jody...
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Why Rejection Is Part of Sync Success

Season #3

Rejection is one of the most misunderstood parts of sync licensing. Most musicians assume a “no” means their music isn’t good enough, or that they’re doing something wrong. In reality, rejection is built into the sync...
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